Monday, September 20, 2010
Hi everyone, it’s Beckie! Today I’m bringing you some more Ad Inspiration! I really enjoyed looking on-line for examples of print advertising that would translate well to a scrapbook page and I was soooo inspired by what I found! You can do a search for yourself – just search for “print advertising” in your favorite search engine and you’ll be rewarded with page after page of results!
This one caught my eye immediately! Initially it may have been the three-eyed duck, but as I took a closer look I realized that this ad had so much to offer as a scrapbook page. Let’s look at three ways to be inspired by this ad!
The main photo is big and bold, perfect for a favorite picture! There’s an obvious title (“protect your wetlands”), room for journaling, and even a place at the bottom to provide a date! My daughter recently lost her first tooth, and using this ad as inspiration for my design, I created this layout with those photos in less than an hour!
It was actually a challenge for me to “leave it alone” and keep this layout simple, as I usually put more STUFF on my pages, LOL! But by keeping it simple and sticking to the design of the original ad, I have one more page ready for our family album :)
I added a few extra paper layers to help make this design work for my 12×12 page – which helps you see how this could work for virtually any page size!
Take a look at our inspiration ad one more time…see the little green things along the center line between the photo and the green block? take a closer look! The green block is actually covered in tiny little stamps in the shape of the spray bottle! This is a great technique for us to use in scrapbooking! All those cool stamps and rub-ons in the collections in the Shoppe would work so well for this. Or, you could use your Photoshop brushes to create your own!
A few tips about how to use brushes to customize your own papers:
- In the brush settings box, adjust the spacing to get the dot and stars as above. In these examples, the spacing was set to around 150%. If you leave the spacing at 0, the result will be a solid line.
- Use the color picker tool to extract colors from your photos or your papers to use for your custom designs.
- Play with the opacity of your brushes, and you can also adjust opacity later in the levels panel as well (to reduce opacity later if you wish!)
- To get a straight line with your brush: press down to start the brush, but before releasing the brush or moving it, press and hold the SHIFT key. Then drag your mouse in the direction you want to draw the line. Even if you are crooked, it will draw out the line perfectly straight! When you’re done, un-click to end the brush and then release the SHIFT key.
Once you look past the bright yellow duck, you notice that this ad really has an earthy, neutral color palette that would be great for all kinds of layouts! Some of the collections from the Shoppe that feature colors from this palette are:
I hope you found something that inspires you in today’s post! And be on the lookout for ads that can inspire you to try out new techniques and layout designs.